Recent content by Andaman

Latent Semantic Indexing (LSI) is a mathematical method used to determine the relationship between terms and concepts in content. The contents of a webpage are crawled by a search engine and the most common words and phrases are collated and identified as the keywords for the page.

Doorway pages are web pages that are created for spamdexing. This is for spamming the index of a search engine by inserting results for particular phrases with the purpose of sending visitors to a different page.

A website, or simply site, is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server. A website may be accessible via a public Internet Protocol (IP) network, such as the Internet, or a private...

Tracking pageviews and visitors to see how much traffic you’re getting is incredibly important right? WRONG. Finding out if your website actually helps your business is MUCH more important. Knowing important metrics like: Leads Trial signups Account creations Newsletter signups White paper...

Directory Submission is getting your site listed in different databases or directories under relevant category or sub category. It is a safe way of quality link building.

Google has confirmed with Search Engine Land that it is removing Toolbar PageRank. That means that if you are using a tool or a browser that shows you PageRank data from Google, within the next couple weeks it will begin not to show any data at all.

When you're looking for insight into how relevant your landing page and ad are to the keywords you've chosen, you can look at your Quality Score. Your current Quality Score and its component scores can be seen with 4 Quality Score status columns: Qual. Score, Landing page experience, Ad...

Twitter and 'tweeting' is about broadcasting daily short burst messages to the world, with the hope that your messages are useful and interesting to someone. In other words, microblogging. Conversely, Twitter is also about discovering interesting people online and following their burst messages...

Hi, Cloaking is a spamming search engine optimization (SEO) technique that some webmasters use to show the content of their sites to the search engine spider so they could rank higher for their keywords, and they show something else to the visitors. It's done by IP addresses or User-Agent...

There are three types of keywords used for successful SEO by Search engine optimization companies. Firstly, Generic keywords which use specific names like " digital camera". Secondly, Broad keywords add more details like " canon digital camera" is one of the best ways to drive traffic.

Heading tags, as the name implies, are tags that are used for the creations of headings. The most important tag is the <h1> heading tag, and will usually be the title of a post. Heading tags have a top-down hierarchy from <h1> to <h6>. This post just had to be written. Somehow we often talk...

Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction...

Poor URL structure is a frequent SEO issue, one that can impair rankings, keep pages out of the search engine indexes, and suck ranking authority from your other pages or even the entire websites. Some content management systems bake poor URL structures right into their websites. Lax rules can...

Facebook continues to be the reigning champ of social media sites, as the #1 spot where friends connect and share online. Whether you're a big corporation or a small local biz, Facebook is a powerful marketing tool – it's a great space to keep customers informed, develop brand identity, and...

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing your website to get better rankings in the search...