Gateway page also known as a doorway page or jump page, a gateway page is a URL with minimal content designed to rank highly for a specific keyword and redirect visitors to a homepage or designated landing page.
You can just promote your website on Facebook and share your business blog on it. Otherwise you can make your Fan page on it and invite for your promo.
Five ways to improve your site's ranking
1, Publish Relevant Content.
2, Update your Content Regularly
3, Metadata
4, Have a link worthy site
5 ,Use alt tags
1, Google hummingbird
2, Google mobile friendly update.
3, Google panda update.
4, Google penguin update.
5, Google pigeon update.
6, Google payday update.
7, Google pirate update.
8, Google EMD update.