SEO by definition is the practice of structuring and promoting a website so that it will receive a steady increase in the number of organic visitors each day.
Types of SEO
1) On Page seo
2) Off Page seo
Local SEO is an effective way to market your business online. It helps businesses promote their products and services to local customers at the exact time they're looking for them. ... Millions of customers use local search every day to find the best local businesses in their area.