Recent content by dakshinaacademy

As Google attempted to curb link-popularity exploitation by penalizing Web sites that purchase link ads across the entire site, it also created the environment in which Google bowling came to be. As a form of negative SEO (search engine optimization), certain unscrupulous entities began buying...

The Ultimate Guide to SEO for E-commerce Websites There’s no question that ranking higher than your competitors on Google is a must. But, what if you don’t know the SEO tips and tricks that will get your e-commerce site to the top? If you’re missing out on clicks, you’re probably also missing...

Dofollow blogs and Dofollow forums use the dofollow attribute and that helps you to boost your backlinks and give link love. Link juice from a high DA blog or forum is good for your blog to boost your Google ranking. Specially, if you are active in a niche forum which allows dofollow...

Google blacklists 10,000+ websites every day. Are you one of them? For most website owners, the security warnings, hack indicators, and diagnostic pages can be daunting. It's difficult to focus on fixing your hacked website when all of your visitors are being blocked from accessing your site. We...

Meta tags are snippets of text that describe a page’s content; the meta tags don’t appear on the page itself, but only in the page’s code. We all know tags from blog culture, and meta tags are more or less the same thing, little content descriptors that help tell search engines what a web page...

Link building has been dead for years, for those who failed to adapt to the ever-changing rules and increased requirements on skills, tools, details, and perseverance. There has been much talking about links being a ranking factor. Many SEOs have only focused on content and On-Page SEO and...

Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as...

Before you search, web crawlers gather information from across hundreds of billions of webpages and organize it in the Search index. The crawling process begins with a list of web addresses from past crawls and sitemaps provided by website owners. As our crawlers visit these websites, they use...

A page title, or title tag, is the main text that describes a web page. It is the second-most important on-page SEO element (behind your main body content), is the easiest SEO element to edit and appears in three key places.

The term "grey hat", "greyhat" or "gray hat" refers to a computer hacker or computer security expert who may sometimes violate laws or typical ethical standards, but does not have the malicious intent typical of a black hat hacker.

LSI keywords (Latent Semantic Indexing) are basically keywords that are semantically related to your primary keyword. Contrary to popular belief, they are NOT just synonym or keywords that are similar in meaning.

According to multiple sources, the average time for websites to rank on Google through optimization (SEO) techniques is about three to six months. That's right - jumping to the front of Google's results usually takes between 90-180 days, depending on the competitiveness of your industry and...

The meta description is a 160 character snippet, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page...

In the purest sense, a landing page is any web page that a visitor can arrive at or “land” on. However, when discussing landing pages within the realm of marketing and advertising, it’s more common to refer to a landing page as being a standalone web page distinct from your main website that has...

Cookies are small files which are stored on a user's computer. They are designed to hold a modest amount of data specific to a particular client and website, and can be accessed either by the web server or the client computer. This allows the server to deliver a page tailored to a particular...