Recent content by imriakapoor

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    How to Leverage Seasonal SEO Content?

    Optimizing Existing Content & Creating Seasonal Content could be a great start to prepare for holidays early.
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    4 Secrets of Instagram Marketing

    1. Find the Instagram Feature That Works Best for You 2. Get Creative with Photos & Videos 3. Encourage User-Generated Content (UGC) 4. Find Suitable Hashtags
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    Best Tactics to respond to Negative Reviews

    If you’re wondering how to respond to negative reviews, it depends a lot on the severity and nature of the review, but there are some guiding principles: Never be confrontational Address the root cause of the issue (listen to what your customers are saying!) Always respond and apologize Offer...
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    How do guest bloggers make money?

    Sell Attention by Monetizing Your Blog Views. The first way to make money via guest posting is through your website. Every guest post is you reaching out to deliver value to someone else, in the hopes that you pull some of their audience in and get them to do something you want them to do.
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    What is SILO in SEO?

    SEO Siloing is a best practice for how a website should be structured. Siloing is the act of dividing a website's content into different categories and subcategories — groupings known as SILO.
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    About Word Count

    Same here :)
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    Why add "/go" in shorter URLs?

    A simple way to add GoLinks to your organization with just your email. GoLinks allows you to transform long, hard to remember Urls into intuitive shortlinks
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    What is Pogo Sticking?

    Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by...
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    Does Google charge for search results?

    Did you ever heard of anything like this?
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    6 Link Building Opportunities

    5 Link Building Opportunities The 5 Link Building Opportunities That Large Brands Should Explore: Should Explore: 1. Offline Events 2. Co-Marketing 3. Technology & Integration Partnerships 4. Product Launches 5. Press Mentions
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    Structure of Most Blogs May Be Hurting Search Rankings

    A recent study on blog structure finds most blogs are making a critical mistake that could impact rankings. The problem is related to link depth, which is how many clicks it takes to get to a piece of content after landing on the home page. What do you think?
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    Is dynamic rendering called cloaking?

    Googlebot generally doesn’t consider dynamic rendering as cloaking. As long as your dynamic rendering produces similar content, Googlebot won’t view dynamic rendering as cloaking.
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    Topic vs. Keywords - What to focus?

    Creating better content requires weightage on both - topics as well as keywords to hit two brids with one stone. You are not going to create separate topics for crawlers & users - utilize your one blog for both.
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    What is World Wide Web

    Are you kidding or what?
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    What Are Paid Results?

    Paid search results also known as pay-per-click are basically advertisements. The ads are typically displayed at the top and to the right of organic search results. The fee you pay is based on the number of clicks or views you receive for your ads.
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