These are the few benefits of Social media optimization
1.Retaining Old consumers
2.Provide Direct feedback
3.It is very Cost Effective
4.Helpful to Making New Customers
5.Help to provide superior Conversion Rate
This are some good traffic source
Forum posting
Micro blogging
guest posting
QnA
Article Submission
Directory Submission
Local listings
Social Bookmarking
video sharing
infographics
PPT/PD
Here are some off page SEO techniques
Forum posting
Micro blogging
guest posting
QnA
Article Submission
Directory Submission
Local listings
Social Bookmarking
video sharing
infographics
PPT/PDF
OnPage SEO Techniques are
Quality Content
Title tag
Meta description
Sitemaps
URL Structure
Internal linking
Image Optimization
Headers tag
Robots.txt
Update Content regularly
Share your video in Facebook, Twitter, Google+, Delicious, Diigo, Folkd, Hi5, Instapaper,... Posting on social media and blog the best way Promote video to increase views.
Like other people's pages and posts. Post on other Facebook pages. Post in groups and contribute to the discussion. Continue to add interesting content to your Facebook page or simply use facebook adds.
Search Engine Optimisation helps to increase website page rank, to land first in the Search engine. This tends to increase Bussiness lead and brand awareness of your product or services.hence it increases your customers and profit.
Social media sites are used to interact with different people. They can create a page, share or exchange information in the form of images, videos or data.There are various social media sites like.
Facebook
Twitter
MySpace
Hi5
Google Plus
LinkedIN
Instagram (App)
P-Share (App)
First of all your content should be unique and more user oriented.then You need to promote your website through off page activities by this way you can create quality backlinks, there are many off page activities are available where you can do link building like forum posting, gest blogging...