The Google Sandbox is an alleged filter placed on new websites. The result is that a site does not receive good rankings for its most important keywords and keyword phrases. Even with good content, abundant incoming links and strong Google PageRank, a site is still adversely affected by the...
In the terms of SEO, black hat SEO refers to the use of aggressive SEO strategies, and tactics that focus only on search engines and not a human audience, and usually does not obey search engines guidelines.
Accelerated Mobile Pages is an open-source coding standard for publishers. The aim for AMP is for publishers to be able to load their sites quickly on mobile since mobile responsive could be clunky and slow because desktop resources are heavy and plenty.
Google Webmaster Tools are the essential component for Google to communicate with website admins (Or Webmasters). Search Console or Google Webmaster Tools let you distinguish issues with your webpage and can even update you regarding whether your site has been tainted with malware or not.
Ad ranking in digital marketing is the position of a pay-per-click (PPC) ad on a search engine results page (SERP). The position of this ad depends on the status of each keyword included in the ad, which is determined by your bid for that keyword or ad group multiplied by the matched keyword's...
Email marketing is an act of sending a market message, typically to a group of people, using email.
In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
A 301 redirect is a permanent redirect which passes between 90-99% of link juice to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most cases, the 301 redirect is the best method for implementing redirects on a website.