What is page Title ?

A page title, also known as a title tag, is a short description of a webpage and appears at the top of a browser window and in SERPs. It is an important element of an optimized SEO page. A page title should include a page’s keyword in the title tag. While there is no character limit to a title tag, it is best practice to stay under 70 characters, which is the optimal length of a title that appears in Google SERPs (search engine result pages). The title tag is located within the <title> element of a page’s HTML.
 
A Page Title is one of the most important on-page ranking factors and should be treated with care. Your page title tag shows up in Search Engine Result Pages (SERPs). Search engines such as Google, Yahoo, and Bing use the title tag as the search results' title for that page.
 
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