what is CPA?

CPA is a form of advertising where payment is dependent upon an action that a user performs as a result of the ad. The action could be making a purchase, signing up for a newsletter, or asking for a follow-up call. An advertiser pays a set fee to the publisher based on the number of visitors who take action. Many affiliate programs use the CPA model.
 
Cost per action (CPA), also known as pay per action (PPA) and cost per conversion, is an online advertising pricing model where the advertiser pays for each specified action - for example, an impression, click, form submit (e.g., contact request, newsletter sign up, registration etc.), double opt-in or sale.
 
Cost-per-acquisition (CPA)

Cost-per-acquisition (CPA) bidding is a bidding method that lets you tell AdWords the amount you're willing to pay for a conversion.
CPA bidding can help you reach customers who are likely to take action on your website.
It's part of Conversion Optimizer.
CPA bidding focuses on maximizing conversions, rather than clicks. You still pay per click, but AdWords automatically sets your bids to help you get more conversions.

How it works
You can use CPA bidding by setting up conversion tracking
A free tool in your account that can help measure how clicks on your ads lead to meaningful actions such as sales or leads.

Read more
and turning on Conversion Optimizer
for your campaign. When setting up Conversion Optimizer, you set a target CPA. This is the average amount you'd like to pay for a conversion. Some conversions will be above this target and some will be below it, but altogether, the cost per conversion should be about average to the target CPA you set
 
Cost per action (CPA), also known as pay per action (PPA) and cost per conversion, is an online advertising pricing model where the advertiser pays for each specified action - for example, an impression, click, form submit (e.g., contact request, newsletter sign up, registration etc.), double opt-in or sale.
 
CPA is sometimes called "Cost Per Acquisition") where the advertiser wants to achieve specific goals such as product sales. Use the "Cost Per Acquisition" instead of "Cost Per Action" is not inaccurate in such cases, but not all "cost per action" provided that can be called "Cost Per Acquisition "
 
updatepedia said:
what is CPA? please explain benefits also
Click to expand...

Hope now you understand what is CPA.
this thread rises another debate depends on Abbreviate CPA.
In accounting sector CPA means Certified Public Accountant
In internet/marketing sector CPA means Cost Per Action/Acquisition
:D:D:D:D
 
Cost per acquisition (CPA) is another word for expense per activity and is utilized conversely with this term. CPA measures the publicist's per change cost all the way, from the consideration to the web index results to making fascinating presentation pages that get the consideration of the guest. This implies Cost per acquisition measures the amount it costs in publicizing to change over one individual from a guest to a customer for the organization. Promoters lean toward this sort of paid consideration, since they are paying for when the sought result is accomplished. The craved result of a change is for the most part a buy from the sponsor, or a structure being rounded out by a guest so that the guest's name and email location can be added to a rundown of potential customers.
 
Certified Public Accountant (CPA) is the title of qualified accountants in numerous countries in the English-speaking world. In the United States they will have passed the Uniform Certified Public Accountant Examination and will have met additional state education and experience requirements for membership in their respective professional accounting bodies and certification as a CPA. Individuals who have passed the exam but have not either accomplished the required on-the-job experience or have previously met it and who have lapsed their continuing professional education or have requested to be converted to inactive status are, in many states, permitted the designation "CPA Inactive" or an equivalent phrase. In most U.S. states, only CPAs who are licensed are able to provide to the public attestation (including auditing) opinions on financial statements. The exceptions to this rule are Arizona, Kansas, and North Carolina where the "CPA" designation and the practice of auditing are not restricted. Many CPAs are members of the American Institute of Certified Public Accountants or their state CPA society.
 
A certified public accountant, or CPA, is a person who has passed the very difficult CPA Exam and has been licensed by one of the 50 U.S. states (or one of five other jurisdictions). The CPA's license is renewed if the state's requirements continue to be met including continuing professional education credits.

Many certified public accountants work in the field of public accounting in CPA firms ranging from a sole practitioner to a large international CPA firm. However, many certified public accountants leave public accounting while others never enter public accounting. These CPAs can be found working as accountants in manufacturing, financial services, not-for-profit organizations, health care, government agencies, education, and so on.

Most state boards of accountancy now require candidates to have 150 college credits in order to sit for the CPA Exam.
 
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