Recent content by ecozaar

A meta description tag is a snippet of HTML code in a web page header that summarizes the content that is on the web page. The meta description is usually placed after the title tag and before the meta keywords tag. When optimizing a web page for search engines (SEO), it is considered a best...

Direct Marketing Campaign: In direct marketing campaign, the advertiser is interested to target the audience who are most relevant to the business. The most common campaigns are Search Networks Only, Shopping Campaigns, and Dynamic Search Ads etc. Branding Campaign: In branding campaign, an...

Relevant keywords should be there No navigation, or easy navigation Organic contents Approx 350 words. Landing page neither should be stuffed with keyword and contents nor should be used irrelevant contents

After you set up a campaign, Google assigns you an AdRank based on three criteria: the amount of your CPC bid, the site’s Quality Score, and the Ad Extensions, which are now required. The higher your Quality Score, the lower you have to pay in CPC to rank at the top of the SERP. Quality Score...

Sitemap is an XML file that is full of your individual webpage's URLs. It's like an archive of every webpage in your website. This file should be easily discoverable in your site in order for search engine crawlers to stumble upon it.

Duplicate content on a different domain has a pessimistic effect on SEO. Duplicate content has a direct negative impact on your rankings in the search results.

SiftRSS is a simple tool I whipped up a while back to do just this.You simply enter a link to the RSS feed you want to filter, add the filter, and press “Feed Me!” It’ll give you a link to a new RSS feed which you can subscribe to with your favorite RSS reader. That new feed will contain...

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wordpress is best CMS to use for SEO. Its benefits are: Easy to create SEO-friendly titles Creating unique Meta Descriptions for SEO It’s easy to generate an XML Sitemap in WordPress

SSL stands for secure sockets layer. It provides encrypted connection between browser and server. It's meaing is also same in SEO but it is counted as one of the factors to boost search engine rankings of the website/webpage.

Google Panda is a series of on-going algorithm updates and data refreshes for the Google search engine that the company rolls out to help refine its search algorithm to improve the value of search query results for users.

The only way to address this properly is for Google to add <link rel="canonical"> to Google Sites so that Google Search knows which is the preferred URL.

Keyword research is a critical component for search engine optimization because when used correctly it provides a road map for both the design and execution of building websites and developing content. Keywords are usually broken up and grouped based on the number of words within the query phrases.

Organic search engine optimization (organic SEO) refers to the methods used to obtain a high placement (or ranking) on a search engine results page in unpaid, algorithm-driven results on a given search engine.

backlinks as part of the page rank algorithm is that if a page is good, people will start linking to it. And the more backlinks a page has, the better.including from sites with similar topic as yours (and these are the most valuable kind of backlinks, especially if the anchor text contains your...