Recent content by NandiniShinde

There are 9 types of keywords: short tail, longtail, short-term, long-term, product defining, customer defining, geo-targeting, and intent targeting. All of these keywords have their special strength that can multiply your SEO efforts when used in different situations.

One of the most underestimated and under-valued metrics of any website's SEO campaign is the site's “bounce rate”. ... Bounce rate is the percentage of visitors that open a website and leave before spending an amount of time that is deemed significant by the search engine

The Google Sandbox refers to an alleged filter that prevents new websites from ranking in Google’s top results.

Internet Marketing refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from websites or emails.

Infographic submission is the most recent and most effective technique used for purpose of Search Engine Optimization through social media. Infographics are basically type of graphical representation depicting some information or integrated with data.

the percentage of visitors to a particular website who navigate away from the site after viewing only one page.

A Sitemap is an XML file that lists the URLs for a site. It allows webmasters to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site.

A link farm is any group of websites that all hyperlink to every other site in the group. ... Although some link farms can be created by hand, most are created through automated programs and services. A link farm is a form of spamming the index of a web search engine (sometimes called spamdexing).

White Hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.

Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization, keyword density can be used to determine whether a web page is relevant to a specified keyword or keyword phrase.

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about. Here's an example of a local business that has markup on...

URL Parameters are parameters whose values are set dynamically in a page's URL, and can be accessed by its template and its data sources. This makes pages incredibly dynamic, enabling a single page to power an endless number of views.

The 500 Internal Server Error is a very general HTTP status code that means something has gone wrong on the website's server, but the server could not be more specific on what the exact problem is.

An impression is counted each time your ad is shown on a search result page or other site on the Google Network. Each time your ad appears on Google or the Google Network, it's counted as one impression.

SEO helps in ranking website higher on SERP. SEO and content work hand in hand. If the content is unique then website ranks higher on SERP.