Hazel claire
New member
Running digital marketing for a civil litigation practice and we have been diving deep into search engine optimization for civil litigation law firms over at attorney-rankings.com covering everything from targeted keyword strategies and website performance optimization to local SEO and authoritative backlink building. Civil litigation is one of the toughest niches to rank in because you are competing against massive institutional players who have been publishing content for decades. Has anyone here actually seen sustainable lead generation from SEO for a litigation-focused practice? What strategies moved the needle content clusters around specific case types, jurisdiction landing pages, or something else entirely? Looking for honest experience from people who have worked in competitive legal niches.