What is link equity in SEO..?

In the SEO industry, link juice is also called “link equity”. Backlinks from websites with higher authority and relevance on a topic will generate more link juice and help a page rank better in the search engines. ... Link equity is the “value” of how a page's PageRank is transferred via each individual backlink.
 
Link equity is the concept of the influence of links on a pages ability to rank for particular search queries. Link equity takes into account things like relevance, authority and trust, link placement and accessibility, the positive value of relevant outbound links, and the like.
 
Link equity is the concept of the influence of links on a pages ability to rank for particular search queries. Link equity takes into account things like relevance, authority and trust, link placement and accessibility, the positive value of relevant outbound links, and the like.
 
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