What role does the content play in effective Search Engine Optimization?

SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site. Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site's trust. SEO is good for the social promotion of your web site.
 
Original content helps to identify your webpage uniquely to rank it higher in search engines. Google prefers original content to rank them higher in their search results. They are good ways to build huge traffic and build your search engine popularity.
 
Content is king. You’ll hear that phrase over and over again when it comes to SEO success. Indeed, that’s why the Periodic Table Of SEO Success Factors begins with the content “elements,” with the very first element being about content quality. Get your content right, and you’ve created a solid foundation to support all of your other SEO efforts.
 
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